20 August 2013

Case Study on Choice Architecture Applied in a Real-Life Business Setting (video)

This is a case study on the application of Choice Architecture in a real life business setting. 

See how an on-line service provider uses elements of Choice Architecture to guide the choices of their users.

The following video is a a small piece of the Designing Decisions Training program from Pikant & Naumof

Do you want to learn to design choice environments? 

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